How organizational communication should be to connect teams

12 of May, 2025

Have you ever wondered why some businesses seem to function as smoothly as a Swiss watch, while others struggle to coordinate even the most basic tasks? The answer lies in communication. Effectiveorganizational communication is the glue that holds any company together. When teams are connected, aligned, and working towards a common goal, magic happens.

In any organization, effective communication is vital to ensuring the coordination, the cohesion, and the success of teams. Organizational communication is not only about transmitting information but also about creating strong connections and relationships that foster a collaborative and productive working environment.

We could see this within the third edition of the HR Talks by Sesame HR. This time, under the slogan “Internal communication for connecting teams.”

We bring you the testimony of Majo Castillo, operations director at Sesame HR and the event’s host. Keep reading for more information!

What is organizational communication and why is it so important?

Internal communication is the foundation for creating trust and transparency in your team. Majo Castillo says “the format, the channels, the environment, and the analysis are key to organizational communication.”

So, why are these things so important? For instance, engaging messages on a single platform can capture employees’ attention more easily. This way, it enhances the experience of your employees. So your workers will feel more involved and committed. Thus, you will get them to row in the same direction.

In short, organizational communication is the key to connecting teams. Share all relevant information affecting the entire organization to create trust and transparency. Break barriers, advocate for full trust in the team, and each individual’s personal responsibility to fulfill their duties.

Do you want your company to be successful? Bet on good organizational communication. Your employees will thank you.

This type of communication includes both formal and informal communication and is carried out through various channels and formats.

Importance of organizational communication:

Facilitates coordination: clear and consistent communication helps coordinate activities and efforts of different teams and departments.
Promotes collaboration: fosters a collaborative work environment where employees feel connected and work towards common goals.
Improves decision-making: provides necessary information for leaders and employees to make informed decisions.
Increases satisfaction and commitment: good communication improves job satisfaction and employee commitment, reducing turnover.
Resolves conflicts: facilitates conflict resolution by ensuring all parties understand each other’s perspectives and concerns.

Examples of organizational communication

Efficient organizational communication is key to connect teams. You should use a mix of channels to reach all employees in the most effective way.

Don’t know where to start? Let’s look in more detail at the examples of strategic corporate communication proposed by Majo Castillo.

1. Organizational communication plan

A well-designed organizational communication plan is crucial to connect teams. It sets objectives and the corresponding action calendar to progress toward your goals.

Elements of an organizational communication plan:

Communication objectives: define what is expected to be achieved with the communication (e.g., improving team morale, increasing transparency).
Audiences: identify to whom the messages are directed (e.g., employees, management, stakeholders).
Key messages: specify the main messages that are intended to be communicated.
Communication channels: determine the means through which information will be transmitted (e.g., emails, meetings, intranet).
Schedule: set a schedule for the communication of important messages.
Evaluation methods: define how the effectiveness of communication will be evaluated (e.g., surveys, feedback).

Explain the why behind decisions and share all relevant information affecting the entire organization. Break barriers, advocate for full trust in the team, and each individual’s personal responsibility to fulfill their duties.

Analyze survey results and participation metrics to determine the effectiveness of your organizational communication strategy. Identify areas for improvement and make the necessary adjustments.

Good corporate communication fosters trust and transparency. Your team will feel more workplace motivation, and job satisfaction will increase.

2. Channels and formats of organizational communication

To connect teams, it’s important to choose the right communication channels. Some options suggested by Majo Castillo include:

Internal chats like Slack or Skype: they allow real-time conversations between colleagues. They are ideal for resolving quick doubts or sharing updates.
Internal communique with the Sesame HR app: you can post important announcements that will reach all employees. Includes images, links, and attractive cover.
Work climate surveys: they detect areas for improvement and reinforce strong points. Thanks to the questionnaires, analyze situations and make strategic decisions to cover your team’s needs.
Screen with an events calendar: serves to keep the team up-to-date on meetings, training, and activities. It promotes participation and commitment.
Videos about updates: explain changes or updates in a visual and dynamic way. Employees appreciate transparency and will feel part of the organization if you invite them to participate.

Choosing the right channels, with clear and engaging formats, will improve the experience of your workers. They will feel more involved and committed, which helps improve the working environment. Achieve the satisfaction of rowing together in the same direction!

3. Management of the working environment

Open workspaces promote collaboration and creativity. However, they can also be distractions if not well managed. Here are some suggestions to make the most out of open spaces:

Establish dedicated areas for different forms of work such as concentration, collaboration, or meeting areas.
Encourage the use of headphones to minimize distractions.
Provide flexible furniture that allows employees to easily adapt their work environment.
Train managers to foster good habits among their teams.

A good management of the open work environment can make a big difference in both productivity and employee satisfaction. It is important to find the right balance between collaboration and concentration.

4. Analysis of internal messages with People Analytics

Companies wanting to connect teams must analyze how they communicate internally. A useful tool is People Analytics, which shapes the statistics of your surveys and performance evaluations.

When examining internal messages, you can detect how to improve communication. For instance, if employees don’t open your internal announcements, maybe they need more training on how to use the application.

You can also analyze who is communicating with whom. If some teams or geographical locations are disconnected, you need to build bridges. And if senior executives don’t communicate enough with front-line employees, you should encourage a more open dialogue.

An analysis of organizational communication helps determine specific solutions. Some ideas include:

Organize periodic meetings between teams or locations.
Launch campaigns to promote recognition among peers.
Ask for anonymous feedback on how to improve communication.

With concrete data on hand, you can design an action plan to better connect your teams through solid organizational communication. The key is to listen to what your employees’ messages are truly saying.

Applications of People Analytics in Organizational Communication:

Measurement of communication effectiveness: analyze the frequency and content of emails, meetings, and other communication channels.
Identification of bottlenecks: detect areas where communication is interrupted or inefficient.
Feedback and satisfaction: collect and analyze employee feedback on current communication methods.
Channel optimization: determine which channels and formats are most effective and adjust communication strategies accordingly.

What are the characteristics of effective organizational communication?

From Majo Castillo’s words at the third HR Talks, we can reach one conclusion. Namely, effective communication in a company is crucial to the smooth operation of the organization.

Clear, open, and effective organizational communication not only improves work productivity and efficiency but also strengthens team member relationships and contributes to a positive work environment.

Here are five key characteristics to achieve effective communication in a company.

Integrate HR into organizational communication: It’s important for HR to actively participate in communication processes and ensure that key messages are effectively delivered at all levels of the organization.

Take care of your company culture: Effective communication isn’t just about delivering information, it’s also about promoting a consistent company culture. Company culture influences how employees communicate with each other and with leadership.

Encourage feedback: Regular, constructive feedback is essential for effective communication. Leaders should encourage employees to share their opinions and provide the right channels for them to express ideas, suggestions, and concerns.

Boost employee engagement: When employees feel informed and valued, they feel more connected to the company and its mission. It’s important to clearly communicate the company’s goals, achievements, and next steps.

Improve the work environment: Effective communication also means creating a positive, collaborative work environment. This can be achieved by creating open communication spaces, both physical and virtual, where employees can interact freely.

Sesame HR helps you with your organizational communication

You’ve seen it. Sesame HR is your strategic ally in human resources management. Our HR software helps you improve internal communication. Send notifications, share documents, and create collaborative spaces.

You’ll also be able to make informed decisions with reports and data analysis through People Analytics. You’ll gain insight into key HR metrics.

So now you know, if you want to connect teams across your company and boost productivity, you need to invest in a solid organizational communication strategy. What are you waiting for? Try these recommendations and see how your company culture transforms completely.

If you want to learn more about how to use our HR software, request a 14-day demo on our website. We’re waiting for you!

HR professional with experience in building strong 𝐜𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐯𝐞 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬 among HR leaders. As the founder of the 𝐇𝐑 𝐂𝐥𝐮𝐛 and 𝐇𝐑 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲, I leverage my 15+ years of experience to enhance the professional landscape for HR leaders.

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tiagosantos

HR Content Specialist